Monday, March 12, 2012

3D - Plasma vs. LCD/LED

When flat panel televisions first hit the market, they were only manufactured with plasma technology.  And although plasma is still preferred amongst pro-video enthusiasts, LCD and LED televisions have been leading the market in manufacturing and over all sales in the retail/consumer markets.

The main reason for this industry shift came about in finding ways to eliminate one of the byproducts of plasma; namely its burn-in, or shadowing effect from prolonged standing images, and to extend the life expectancy of flat panel televisions while moving forward in providing a more efficient, “green-friendly” product.  The very nature behind LCD/LED technology answers these calls, yet can only do so with a few trade offs (later discussed).

Along with the LCD and LED technologies combating such issues, plasma manufacturers have also produced ways of extending the lifespan of their panels and making them more efficient.  The new generation of plasma TV, employ pioneering technologies such as motion adaptive anti burn-in technology with far greater efficacy.  Manufactures such as Samsung, LG, and Panasonic for instance now claim a plasma lifespan to have upwards of 100,000 hours; far greater than our old tube based televisions.

So now with the onset of 3D Television, the debate continues once again.  Which is better when it comes to reproducing 3D images, LCD/LED, or plasma?

Industry experts point out that plasma flat panel televisions remain the only technology capable of producing true black by its capability of completely shutting off any given pixel. This is not possible with LCD/LED technology, where black has to be created within its’ color spectrum, thus, - adding light.

This explains the sometimes “over-bright” or saturated colors that can be over-powering to the viewer.  Additionally, plasma’s pixel on/off-switching to black happens at a rate 60% faster than LCD/LED.  So while LCD/LED contrast ratios along with refresh rates have improved in order to compensate for this, video enthusiasts will still argue that plasma pixel technology produces a more vivid contrast ratio, and is less harsh on the eye, translating to a smoother and more realistic viewing experience of 2D, as well as 3D images.

Clients of Dial 631-INSTALL are encouraged to visit one of our MFR Showrooms for a free demo where you can meet with manufacturer reps who will be happy to answer any questions regarding these latest technologies.  Call Mark for further information or to schedule an appointment.

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